Effective Tools of Pharma Counseling

Pharma counseling is an important tool for any community pharmacist. With a 110 crore population, there is a tremendous opportunity for Pharma counselling on the Indian subcontinent. This could highlight a new beginning and recognition for pharmacists. Alas, this opportunity is not being explored properly. This article gives in-depth information on how to implement and improve a community pharmacy and serve our society better.

Key words: Adverse drug reaction, bioavailability, pharma counseling, prescriber, pre prandial, prescription only medicines, therapeutic drug monitoring.